Published at LXer:

A few days ago I received a request for help from a Free Software user concerned about his failure to convert anybody to Free Software, no matter how valid his arguments were. My suggestions may seem unconventional and may even sound like heresy for some Free Software advocates, but I am convinced they can be very effective. My concern that traditional Free Software advocacy "has reached a communication plateau or, if you will, some built-in limit". Here are my suggestions on how to deal with this problem.

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