Published at LXer:

With the emerging popularity of the 'social web', it is becoming more and more common to integrate aspects from social media tools such as Twitter and Facebook into e-commerce stores, such as those powered by the Magento platform. Social media can provide a fantastic opportunity for e-commerce store owners to participate and engage with existing and potential customers while increasing the awareness of their products among a wider audience.This article by Richard Carter, author of the book Magento 1.4 Themes Design, covers integrating your Magento store with Twitter, including:[ul][li]Adding a 'Follow Us On Twitter' button[/li][li]Making use of the Twitter 'latest tweets' widgets to your store[/li][/ul]Editors note: Magento Community Edition is distributed under the Open Software License (OSL 3.0)

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