Published at LXer:
I've long lamented the fact that Linux lacks any real marketing strategy. Of course, when a product is free of cost, there is no ROI so what's the point? Canonical beat the odds with Ubuntu. The fan-base became so large, so fast that Universal Awareness of Ubuntu can be credited to a simple grass-roots effort that expanded across the globe. It wasn't television or radio advertising. It wasn't billboards. It was good old fashioned proselytizing. Gimmee that old-time religion any day.
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