The “\1” in the replacement part of the sed substitution command requires a “\(somexregexp\)” in the search part.
Code:
sed ‘s/\(somethingorother\)blabla/\1blublu/‘
EDIT: According to section 5.4 in the
sed manual, simple parentheses without the backslash are used if you switch on extended regular expression using the -E option. Given all the plus signs in your sed command, I guess that this is your intention anyway.