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LXer: The Two Faces of Microsoft: Pervasive Brand Recognition
Published at LXer:
* LXer Feature: 02-Feb-06Microsoft is preparing a publicity campaign to address their image as a 'big' company. In this, the first of a series of four articles, LXer's Don Parris points to the pervasive nature of the Microsoft brand, and how keeping that separate from the corporate reputation keeps regular consumers in the dark. Digg This Story Read More... |
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