Try this:
Code:
[tink:~]$ regex="letter1.letter1.letter1"
[tink:~]$ sed "s/\($regex\)/hello\1/g" file1
helloletter1 letter1aletter1
helloletter1.letter1.letter1
letter1 letter2 letter1
where file1 looks like
Code:
$ cat file1
letter1 letter1aletter1
letter1.letter1.letter1
letter1 letter2 letter1
Cheers,
Tink